From the back office to the locker room, see what it takes to develop a sports industry career while studying in one of the world's most iconic sporting cities—Barcelona.
Explore the various facets of the sports industry—from club management to athlete sponsorships and marketing—in Barcelona. Through interactive classes, find out what it takes to run a sports team. Guided by experts and entrepreneurs, learn how to assess opportunities and get an insider’s look at sports law, finance, media, marketing, and more. Team up with other Global Navigators to create a sponsorship business plan.
In a city synonymous with sports worldwide, go on a journey to discover the history of professional soccer and other sports like basketball, rugby, handball, indoor soccer, volleyball, hockey, and more. Analyze key business trends governing the sports industry. Discuss the issue of sustainability and the impact of sporting events on the local community.
Immerse yourself in the beauty of Barcelona and its iconic architecture, from the Gothic Quarter to La Sagrada Familia and Parc Güell. On weekends, hit the beach and explore ancient towns in the Catalan region. Throughout your experience, you’ll gain a new perspective on the ever-evolving sports industry, empowering you to pursue opportunities in the future.
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