TeenLife

    We create bi-annual guides to help teens, parents, and college counselors discover ways students can engage in STEM programs.

    Why You Should List Your STEM Program on TeenLife

    Posted by Marie Schwartz

     

    With STEM-based careers offering the best entry-level salaries for college grads, it’s no wonder that more and more teens are encouraged to get a STEM-related degree. In fact, even the United States Department of Education understands the clear and outstanding value of STEM education as indicated by their surplus of STEM-based grants

    Because of this growing interest and demand for STEM education, TeenLife has created bi-annual guides (March and October) to help teens, parents, and college counselors discover ways students can engage in STEM programs for the summer months. Additionally, these guides list some of the top colleges that offer STEM degrees and programs. In this article, we’re highlighting the top reasons STEM program marketers should consider listing their program in a TeenLife guide.

    Is Advertising on TeenLife Worth It for a STEM Program?

    These are the typical questions we receive: “Is it worth it?” “What can I expect to gain from advertising with TeenLife?” “Who will see my listing?” And so on and so forth. So we decided to put together a list of how exactly a STEM program will benefit from advertising with us. Let’s check it out.

    Where You Will See Your Listing in Our STEM guide:

    There are multiple places to list your program throughout our STEM guides. One great feature of our online guides is that embedded links drive traffic directly to your listing helping you convert more leads. Depending on the listing you purchase, below are a few instances of where you can expect your ad to be placed:

    • In the directory section
    • A full-page ad
    • A half-page ad

    How Many People Will See Your STEM Program Listing?

    Our guides will be distributed to college counselors at 2,000 top-performing public and private high schools as well as parents, students, and educators at live events to reach over 50,000+ relevant potential leads. Keep in mind, the people who will see your listing are highly educated TeenLife members with affluent households. These people are motivated to spend money on learning experiences, such as summer programs, gap programs, private schools, colleges, online courses, and services that help teens to succeed.

    Online audience:

    • 1.2M+ visitors navigate to TeenLife.com annually
    • 70,000 parent and teen members active on TeenLife.com
    • 5,000 school counselors at top-tier high schools
    • 2,000 Naviance eNewsletter subscribers

    How Will Your TeenLife Listing Garner Leads?

    Whenever you purchase a listing with TeenLife to be published in a guide, embedded links will drive people to your listing with an online “reader response form.” Once a reader inputs their information into the form, your organization will receive a notification that you just gained a new lead. Any additional leads generated from our online directory at TeenLife.com will also be sent your way as direct inquiries to your STEM program pop up. 

    Final Thoughts

    If you’re a college or summer program provider with STEM content that hasn’t currently signed up to be in the print and online TeenLife Guide to STEM Programs, you still have time to make 2022 the year of marketing success! With extensive print and digital distribution, you’ll be able to reach a wider audience than ever before — and capture qualified leads all year long.

    If you would like to learn more about this opportunity to get in front of thousands of teens and their parents, contact us.

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    Marie Schwartz

    Marie Schwartz

    Marie Schwartz is the CEO and Founder of TeenLife Media. Marie launched TeenLife in 2007 after moving to Boston with her husband and two middle school sons and discovering that there were no information resources for families with older children. Today, TeenLife's award-winning website lists thousands of summer and gap year programs, schools, college admission resources and volunteer opportunities for teens around the world.

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