Overview

July 5 - July 11, 2020

Sports Communication is a key to one of the world’s most expanding and influential industries. The program provides lectures, presentations, writing projects, and experiential performances before some of our nation’s most renowned leaders in Sports Communication.

As a student in the Sports Communication Institute, you will:

Take a current issue in the sports industry and define, develop, and deliver an effective campaign to present in a mock press conference. You will either represent a ball club, the traditional print media, or the electronic media. Interact with and learn from some of the nation’s top industry professionals in the classroom and on field trips. Gain hands-on experience with various aspects of Sports Communication, such as media relations, public relations, community relations, entertainment, special events, traditional journalism, and the future of broadcasting.

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