TeenLife
    The Future of Cool Powered by Harvard Business Publishing: How the Arts Transcend Culture

    The Future of Cool Powered by Harvard Business Publishing: How the Arts Transcend Culture

    Details

    • Listing Type: Summer Programs
    • Program Delivery: Online
    • Provided By: Independent Provider
    • Session Start: June, July, August
    • Session Length: Two Weeks
    • Entering Grade: 6th, 7th, 8th, 9th, 10th, 11th, 12th
    • Category: Business/Entrepreneurship
    • Sub-Categories: Business, Entrepreneurship
    • Selective: No
    • Ages: 13, 14, 15, 16, 17, 18
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    Overview

    About This Online Course

    iD Tech is the exclusive K-12 partner of Harvard Business Publishing Education.

    Whether it's the meteoric rise of K-pop band BTS or a new hit game like Pokémon exploding onto the scene, worldwide phenomena often seem to start overnight. Is the secret to going viral hiding in decades of hard work, or in letting fans pump up your content generation (officially or unofficially)? Find out for yourself as you explore curious case studies from Harvard Business Publishing at the intersection of art, culture, and business. From Beyoncé to Banksy, Nike to Pepsi, and hit video games to NFTs, you'll explore what makes something stick or flash in the pan. Along the journey of unlocking some of the mysteries of what drives success in music, fashion, art, and influence, you might just make your own "next big thing!”

    Topics Covered
    • Understand key success metrics and risks of different content strategies
    • Develop product ideas and content creation plans
    • Explore simulations and case studies from Harvard Business Publishing
    • Develop a portfolio to share with potential universities or employers
    • Push boundaries and work on creating viral media
    Get ready to create your own "next big thing."

    What makes music, fashion, art, or brands successful? Why do some things go viral? From Beyoncé to Banksy, Nike to Pepsi, and hit video games to NFTs, you'll explore what makes something stick or flash in the pan.

    Earn Certification

    Upon successful completion of this program, you will earn an official certificate granted by iD Tech, the exclusive K-12 education partner of Harvard Business Publishing Education. This program is graded as a pass or fail; students must receive 75% to pass and obtain the certificate of completion.

    • Certificate recognizing your skills and success
    • Insights and demos from Harvard Business Publishing content and renowned industry experts
    • Skills that can help secure internships and potential jobs
    • Portfolio to share with colleges and future employers
    Frequently Asked Questions

    Why does my teen need this program?

    If your teen dreams of launching a company that takes the world by storm, studying the success of pop culture icons will help demystify what it takes to capture the public imagination. With content from Harvard Business Publishing, they will gain valuable insights into the intersection of music, fashion, art, influence, and business, propelling them forward in their entrepreneurial journey.

    Is this program right for my teen?

    This program is ideal for college-bound business and leadership students interested in management, launching a company, leading a nonprofit, or who generally want to develop new skills in leadership. Students can boost their portfolios with an authentic certificate which may be submitted to select universities for college applications.

    Is this program right for students who are new to studying business?

    This course is designed for students of all skill levels. With content exclusively from Harvard Business Publishing Education, your teen will unlock many secrets and lessons learned from case studies with Beyonce, BTS, Pokémon, and more, as well as fun simulations that explore the business side of “cool.”

    What are the technical requirements for this program?

    In order for your teen to participate, they will need a Mac or Windows computer, webcam, and stable internet connection with access to Zoom video conferencing. Curriculum will be delivered through Canvas.

    How will my teen receive their certificate?

    After successful completion of the program, your teen’s verified digital certificate will be emailed to you, at no additional cost, in the name you used when registering for the program. All certificate images shown are for illustrative purposes only and may be subject to change at the discretion of iD Tech and Harvard Business Publishing.

    Will Harvard Business Publishing faculty be teaching this course?

    This course is taught by live iD Tech instructors and features content exclusively from Harvard Business Publishing. Students will learn the same case studies and simulations taught to business undergrads, MBAs, and business leaders.

    Cost and Session Information

    • Price: $1,499
    • USD Age: 13 - 18
    • Skill Level: Beginner–Advanced
    • Duration: Two-week